Behind The Scenes Of The Boiler Room x Ballantines True Music Forum
On June 20th Boiler Room x Ballantines hosted a forum in Johannesburg as part of the finale of the True Music Africa tour at the Victoria Yard venue. The evening was broadcasted live across Boiler Room channels. The Boiler Room x Ballantines True Music Forums are a space for the international music community to connect and exchange ideas. The third Forum was hosted the day before the final event of the True Music Africa tour. The day comprised with an interview with a South African recording artist, DJ, record producer and businessman Oscar Bonginkosi Mdlongwa, popularly known by his stage name – Oskido. The first discussion focused on the ways in which Digital Transformation across the continent has been catalysing creatives whilst the second one was a deep dive into the impact of Club Culture on the Birth of New Genres. Each of these three sessions were broadcast live to an international audience. On the night, we went behind the scenes and had a chat with Tom Elton who looks after the Ballantines brand as well as the music & marketing expert from Boiler Room Steven Appleyard. Watch the video to see what went down.
Previous True Music Forum discussions can be viewed here